Intel just did an interesting social experiments by testing people to see what they are willing and able to do in order to win a new Ultrabook!
The series of experiments is to drive brand awareness as well as interest to the new Intel Ultrabook. By creating these series of videos, Intel is reaching out to massive wide audience worldwide. What do you think? post a comment if you feel that this is a great social experiment. As well as what can you do to improve the engagement? We want to hear from you!
How determined will people be in their search for an Ultrabook?
The Ultrabook™ Temptations are a series of social experiments that explore just what people are prepared to do to get their hands on an Ultrabook™. In THE DETERMINED TEMPTATION, watch and see if beachgoers will scour Sydney’s iconic Bondi sand to find an Ultrabook™.
How much power will someone generate for an Ultrabook?
The Ultrabook™ Temptations are a series of social experiments that explore just what people are prepared to do to get their hands on an Ultrabook™. In THE POWERFUL TEMPTATION, watch and see if the crowd at Bangkok’s Lumpinee Boxing Stadium will unleash raw power in the quest to win an Ultrabook.
Watch the rest of the experiments here
We want to hear from you! post a comment if you feel that the videos are effective! plus, share any other opportunity to make this video and viral engagement a lot more productive and effective
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