The 2014 International CES® opened on Tuesday as a record-breaking show with more than 3,200 exhibitors across its largest show floor ever. CES is produced by Consumer Electronics Association (CEA), the technology trade association representing the $208 billion U.S. consumer electronics industry. Over 150,000 people attended from more than 150 countries, with 37,000+ international visitors.
#CES2014 Highlights
What’s happening in the world of technology trends right now? We saw everything from Interconnected Home, 4K TVs, wearable tech, face recognition, smart watches, 3D printing, and amazing headphones to emerging global start-up communities.
#CES2014 Keynote Speakers: Yahoo’s Marissa Mayer, Sony’s Kaz Hirai, Twitter’s Dick Costolo, and Publicis’ Maurice Levy Highlights
Marissa Mayer announced Yahoo’s new media sites and its newly-acquired Aviate- which helps organize apps in a mobile app management platform. The new generation of mobile advertising is here with Yahoo advertising. The Bottom Line: Yahoo is a mobile company looking into simplifying its business across all aspects to deliver original content directly to the consumer. Two big media names, David Pogue (who was hired last year) and Katie Couric, are involved heavily within Yahoo media columnist and upcoming video series engagements. “Yahoo is a technology company, their heart is in media” said Mayer. #yahooCES
Kazuo Hirai, CEO of Sony, has the “WOW” factor judging from the stellar timeline of what Sony has accomplished in the past decades. This year, Sony unveiled several phones, 4k TVs, wearable devices, and even a gaming console. Hirai discussed Sony’s successes and failures – very authentic and transparent things to share – and they came straight from the CEO. “Harnessing technology talent within Sony that drives better content and delivery” is how the company has “great storytelling at Sony Pictures,” said Hirai. He then invited up Michael Lynton of Sony Pictures and Vince Gilligan of Emmy Award-winning Breaking Bad to discuss content and the role new technology plays in consumer experiences. “Integrating the existing format with new technology is creating a new experience… whether it is in the world of entertainment, gaming or others” said CEO Hirai. #sonyCES
I tweeted up points from the Brand Matters keynote withTwitter CEO Dick Costolo and Publicis Groupe CEO Maurice Levy who kicked off the discussion at brand matters keynote at LVH.
Innovative, Cool Brands and Gadgets Show & Tell Part I (stay tuned for more coverage next week!)
LG, BMW i3, Babolat Playdriver, Panasonic, Sony, Polaroid, TDK, Skullcandy, Soul Electronics headphones, SMS audio, Afterbuzz TV, Audi, Mercedes Benz, Zagg, Toyota, Fitbug, Voxx, Verizon wireless, Cisco, Qualcomm and more!
Innovation & Cool, Trendy Gadgets (Part I)
Product & Trend Spotlights
The sleek BMW i3 is the car of the future, making all-electric driving possible in everyday life and running emissions-free on a lithium-ion battery. The built-in i Navigation helps you find your way and locates nearby charging stations, while the i Remote app keeps you connected while you’re away so that you’re always online.
4K Ultra Short Throw Projector
Sony showcased its 4K Ultra Short Throw Projector prototype at CES, which is their newest installment in their Ultra HD home theater market. The projector is made to look like furniture, measures 43.3” x 10.4” x 21.1” and can cast images from about 20” alongside any wall. Images can be adjusted from 66” to 147” in size, and the Ultra Short Throw also supports internet, satellite, and services like Netflix and Sony’s Video Unlimited 4K.
Fridge: Chef Collections by Samsung
This 34-cubic foot fridge is the latest in smart refrigerator technology, with all the bells and whistles that chefs could use like temperature controlled chef baskets and pans that can be taken straight from the fridge to the oven. The 4-door fridge even comes with an upgraded water dispenser on the door – regular or sparkling water!
Tennis players rejoice! The Babolat Play Pure Drive is the world’s first connected racquet that collects data on players’ game including shot power, technique, and ball impact location. The racquet sends this information straight to your smartphone and you can connect with a community of tennis players through the Babolat Play App.
The DJI Phantom 2 Vision is the first aerial photography and videography device with integrated mobile phone first-person-viewing (FPV) system developed specifically for consumers. The integration of a DJI quadcopter with a built-in 14-megapixel HD camera allows users to shoot professional quality aerial photos and videos, and integrated mobile phone and wi-fi capabilities allow you to view a real-time display on your mobile or easily share over social media.
Brand Ambassadors
Last year, celebrity brand ambassadors were huge. CES also had some big names acting as brand ambassadors this year, likeTim Tebow, Brendan Schaub, 50 Cent, and Maria Menounos! check out instagram
More coverage to come – stay tuned!
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